EmBrand

Build a brand employees love.

Watch your business thrive.

Employer branding is the secret weapon for hiring and retention. It’s a business advantage you can’t afford to ignore. Our EmBrand solution helps companies define their identity, enhance their reputation, and stand out in a competitive job market. Let us help you build your brand to drive success.

More than a logo

How employer branding shapes business growth

Your employer brand is everything someone thinks, feels, or experiences relating to your company. Investing in employer branding is a strategic business decision with far-reaching impacts.

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of employees consider leaving current jobs if another company has better reputation (Glassdoor)

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of recruiting leaders feel employer brand significantly impacts hiring (LinkedIn)

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of candidates are likely to apply if company actively manages employer brand (Glassdoor)

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increased referral rates from positive employer brand (vouch)

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in additional wages for a large company with a bad reputation (Harvard Business Review)

How our EmBrand solution works

Our three-phase EmBrand solution takes a holistic approach to employer branding, guiding businesses through strategic assessment, brand development, and market positioning to attract and retain top talent effectively.

Audit

Identify gaps and opportunities

Evaluate messaging

Build

Craft cohesive and authentic experiences

Build team and brand ambassador

Activate

Launch and manage brand playbook

Ongoing cultivation of brand and impact on candidates

EG in action

How EG transformed its own brand & culture

We feel strongly about our EmBrand solution because we’ve seen the positive impact firsthand within our own organization. At EG, we overhauled our culture in 2017 to reinvigorate our company and improve talent retention.

Here are some of the results: